Have you ever realised that, if your financial adviser is the same age as you, they are going to retire at the same time as you?

We are keen to ensure that our clients receive a seamless and ongoing service, both now and in the future.

That’s why we are already succession planning, and recently invited chartered financial planner, Ben Lloyd, to join the team.

Ben will work with his own clients, bring new ones on board, and – as appropriate – he will eventually look after some of Jonathan’s clients. This will happen in the same gradual way that Jonathan and Lance took over from Tucana’s founder, Geoff Matthews. (You can read about our clients’ experience of the handover in the story of Jim and Trish Styles.)

In this article, you can get to know a bit about Ben.

Ben LloydMeet Ben

Ben grew up in York, and has been a full-time financial planner for 20 years.

“Most people just fall into the financial advice business,” he says. “I’m one of the few people who came into it as a career, straight from university.”

He chose it because he likes getting to know people, understanding what’s important to them, and helping them achieve that by doing the best with what they’ve got.

He gained a degree at Sheffield Hallam University, where he met his future wife, Samantha, a solicitor. Now living in Stourport on Severn, they have two children, Darcey, 11, and Edward, nine.

Ben trained as a financial adviser. He has worked for a bank, a national IFA consultancy, and some of the top 10 UK accountancy firms.

To give clients the best advice, he has continually built his qualifications, and is now a Chartered Financial Planner and Fellow of the Personal Finance Society.

We are delighted to have such a highly qualified colleague on board.

He’s happy to work with us too, and especially likes the Tucana philosophy of scientific investing. “Rather than chase returns, we tailor each investment to what each individual client needs, to get what they want to achieve out of life. Everyone else pretends they have a crystal ball – which they don’t.”

“We have so little time on the planet. My role is to help you make the most of what you’ve got – to move your money around to facilitate whatever you want to do. I help make sure you are going to be okay. To ensure you can do the things you want to. To ensure you don’t run out of money before you run out of time.”

Outside work

When time allows, Ben enjoys indoor climbing, mountain biking and golf. In 2011, he ran the London Marathon in aid of prostate cancer (the disease his father died from).

Ben explains what he learned from his dad’s death: “You never know what’s round the corner. The worst thing is to wish you had spent more time with your loved ones, instead of working flat out when you already have enough money to last the rest of your life.”

Looking backward

When asked what changes he’s seen over the years, Ben says: “There is a greater level of information available now. People are more aware of their options. But there is an overload of information. The government’s attempts at simplification have just added more complexity to an already complex area. People need someone to filter the noise, find what will work for them specifically, and help them achieve that.”

Looking forward

In May, Ben’s family lost their 15-year-old springer spaniel. His daughter is now “desperate” for a new dog, so Ben anticipates a lot of time spent puppy-training and dog-walking.

Growing the team proves that Tucana is not planning to sell out to a big entity, where clients are shoehorned into a generic investment approach. We are maintaining a focused, personal approach which will give each client the best possible outcome.

Ben’s appointment helps us to deliver financial planning over the long term – even after Jonathan and Lance have put their feet up.



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